Breastfeeding is not always as simple as they say. Statistics show that many moms find it so difficult and painful that nearly 50 per cent give up within the first six weeks.

Conflicting advice and a demand of sound practical help that actually works is usually the biggest hurdle covering new mothers.

In this programme Clare Byam-Cook SRN SCM explains how breastfeeding works, discusses what to do if things go wrong, shows moms how to reduce the pain of sore nipples, helps a three-day-old bably have his first successful breast feed, demonstrates how to swaddle and settle a baby and much, much more.

Clare is completely realistic about the ups and downs of breastfeeding and aims to provies this much-needed help.

Clare has taught parenting skills and the art of breastfeeding to more than 3,000 mothers. She is a breastfeeding guru whose study is passed on through word of mouth by grateful clients who regard her as an indispensable part of parenthood.

‘Clare came to the rescue when we were in a complete mess. She turned my feeding nightmares in to a much more peaceful experience. We were place back on the straight and narrow! Thank the Lord for CB-C.’ – Tiggy Legge Bourke

‘There is so much b*ll*cks talked to new moms about breastfeeding – everyone has an view and most of them seem to conflict. Clare Byam-Cook is a great solution – she takes away the old wives’ takes, the nonsense and the guilt, and makes the whole process work as it is meant to’ – Emma Freud.

‘Without Clare I would have fallen at the first hurdle.’ – Annabel Heseltine.

‘Whenever I refer patients to Clare I am confident that if the problem can be solved, she will solve it.’ – Royal Doctor Dr Tim Evans.

Duration : 0:3:3

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